A NEW LOOK
FOR ANY OCCASION

 
CHALLENGE

For the launch of the new DEM THUN, to find an even more pushing language aligned with the present communication, either for the stores and on-line.

As well as promos, to create ad-hoc contents to communicate with the public and increase the brand’s awareness.

SOLUTION

More dynamic graphic restyling, with the entry of communication’s elements, not related to the promos but to the THUN reference context.

Creation of a lighter, simple and immediate visual and written language, with specific CTAs for any THUN recurrence.


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